DINOSAURS WILL DIE
MAET X IPP
MAET X IPP
maeT x Interior Plain Project
Collab with The Interior Plain Project
Each season we join forces with a brand, crew, or person(s) that defines what our definition of the soul of snowboarding is. In the past, it’s been artists, crews, boarders with brands outside of the snowboard world, and brands within snowboarding. Commonalities we see time and again are passion, creativity, and tenacity… an understanding that progression and success aren’t handed out on silver platters. This season we have the pleasure of partnering with Interior Plain Project! No stranger to producing boards, the admiration we have for Pete and everyone involved with IPP runs deep! The attention to detail and layers that go into everything they do is second to none; and we’re SO excited to collaborate and be a part of another layer together, brace yourself for “Man-Mad Horrors”!
The capsule collection "Man-Made Horrors” manifested from humans becoming their own worst enemies. “Humanity has an inherent reputation to destroy themselves with the very things they create. Whether we acknowledge it or not, we’re all our own worst enemy” - Justin Theroux (link ig/website). In collaboration with Dallas Currie (link ig/website) the vision is lead by a photographic juxtaposition of man succumbing to their own inventions right between the feet. The digestive-like worm floods the top sheet emulating complete embodiment. The nose and tail hark a metaphorical middle finger towards the constant drive to be accepted. Finally finished with homage to all the IPP pilots and the unique group of riders who choose to take their own line. - all in all: be yourself.
Artist // Justin Theroux @TherouxDesign & Dallas Currie @DallasCurrie
Single radius sidecut
Flex = 5